Name : Alvernaz
Industry Type : Architects
City & State : Austin, TX
Job Title Communications Manager
Relocation Preferences : moving expenses paid
Objective : Here is someone who knows communications. He gets things done in marketing, media relations, and web development. He has worked for Microsoft and Motorola on a national and global scale. He can write, too. He knows public relations and how to work the news media to "get ink." He has written for USA Today, United Feature Syndicate, and dozens of trade publications.

He gets things done on minimal budgets - always meeting or beating deadlines!

He helped build the TurboTax company from the ground up. He did the same thing for Peter Norton Computing. He helped pioneer Microsoft's global presence on the web and managed it for five years. He played a similar key role with Motorola in marketing, PR, writing, web development, and media relations. He knows how to manage people from nine direct reports to well over 200 people located around the world.

Hi, I'm interested in your open position. I have done this kind of work for businesses, companies, DoD contractors, non-profit organizations, and Private Industry Councils.

I focus on one basic question: What is in the best interests of your organization?

I have a reputation of getting things done - tasks, projects, goals, and objectives. Thats because I always focus on S.W.O.T. (Strengths, Weaknesses, Opportunities, and Threats). Looking closely at those four key areas results in a "road map" to make things happen. What ties all of that together is:

communications (internal and external)
marketing (including collateral material)
media relations (which is minimal cost with BIG results)
an effective web presence for the organization

You won't get "business as usual" with me. What you will get is an innovative, effective, results oriented approach tied to a "road map." Combine all of that with LOTS of hard work and you get results. And, because I work from checklists tied to the overall plan, nothing gets overlooked.
Resume :  
BIL. ALVERNAZ
BA Degree Journalism/Marketing
Human-Computer Interaction Certification from Stanford University

Overview

Innovative leader with a record of accomplishment in the communications, marketing, writing, and media relations. Maximizes people, resources, and technology to execute for success. Strong strategic thinker and team builder. Created, improves, implements, and manages communications plans that increase revenue and reduce expenses. Communications provide a solid base to coordinate everyones efforts for a positive public image and much more exposure for the organization or company. Accomplished in communications, marketing, media relations, public relations, promotion, branding (mental shelf space), and web development/presence.

I have an established reputation of being an asset and a resource to accomplish tasks, projects, goals, and objectives. The reason I get things done is because my starting point is always focusing on S.W.O.T. (Strengths, Weaknesses, Opportunities, and Threats). Looking closely at those four key areas results in developing a carefully planned "road map" to make great things happen. What ties all of that together is communications (internal and external), marketing (including collateral material), media relations (which is minimal cost with BIG results), and an effective web presence for the organization. All too often is it the "little things" that overlooked ... and, with me, you don't get a "business as usual" approach. What you do get is an innovative approach, combined with LOTS of hard work that gets noticeable results.

NOTE: I have a Secret/Top Secret/SCI clearance so any background check won't be a problem. Also, I will take any drug test(s) at any point.

Areas of Expertise

- Communications & Media Relations
- Marketing & Media Relations
- Public & Community Relations
- Web Development & Management
- Writing & Presentations
- Team & Project Leadership

OVERWATCH SYSTEMS LTD (Austin TX) 2004-PRESENT

Communications Manager (with Secret/Top Secret/SCI Clearance) - for a DoD Contractor company developing, providing , and supporting Military Intelligence software to the US Military

- Created, implemented, and managed company/corporate Communications Plan.
- Developed company wide communications, including PowerPoints for executives.
- Wrote and developed media relations material to also be used on web sites.
- Created and implemented Internet/Intranet web sites. Edited and managed web content.
- Revamped internal and external web presence in .asp format.
- Created from scratch an Internet that has become the company's "voice" and communications heartbeat.
- Started transitioning the company over to SharePoint.
- Created a company store to promote products internal.
- Improved web based time keeping system that ties to an SQL database.
- Created innovative templates for Microsoft Word, Excel, PowerPoint, and Publisher.
- Saved the company significant money by utilizing desktop publishing for documents.

FUTURE SOLUTIONS (Austin TX)2002-2004

Manager providing marketing, web development, and media relations services.

- Worked with management and staff to build marketing/PR programs.
- Helped companies define vision and mission, tied to goals and objectives.
- Focused on communications internal and external, as well as handled media relations.
- Conducted business intelligence, along with strategy and planning sessions.
- Improved company exposure and branding for products and services.
- Created and implemented Internet/Intranet web sites. Edited and managed web content.

MOTOROLA (Austin TX)2000-2002

Manager of Marketing and Web Content worked with Chief of Staff in a division with 400.

- Created and wrote marketing, sales, and collateral material for the division.
- Work with product managers to create product roadmaps tied to the channel sales.
- Leadership role for campaigns to promote company/products.
- Prepared news media material and handled press interviews, demos, and presentations.
- Managed Motorolas online presence for consistency and exposure of product lines.
- Received Motorolas Bravo Award for greatly improving communications and work flow.

PRIVATE INDUSTRY COUNCIL (Merced CA)1998-2000

Marketing / Communications Manager for a government agency helping people find jobs.

- Handled all marketing, communications, community/media relations, and promotion.
- Planned, developed, set up, and managed all public hearings and workshops.
- Worked with program managers to package and promote agency services.
- Worked with local, state, and national organizations for marketing and communications.
- Prepared presentations and speeches to inform public about agency services/benefits.
- Designed, built, and implemented public access web site to promote agency services.

MICROSOFT (Redmond WA)1993-1998

Marketing and Online Communities Manager member of the MSN/Windows95/98/2000 teams.

- Marketing team member for the launch of Windows95/98/2000.
- Prepared press material to promote online communities as well as showcase features.
- Participated in press tours and monitoring focus groups.
- Developed strategic communications plans and implemented them on a global scale.
- Worked with outside agencies and vendors to promote the Microsoft Network (MSN).
- Participated in co-marketing and co-branding efforts with alliance partners.

CHIPSOFT (the TurboTax company San Diego CA)1986-1992

Marketing and Business/Strategy Planning key role in building the company.

- Managed business strategy and planning to increase product market share.
- Developed and implemented the campaign that made the product and company #1.
- Orchestrated the marketing program that made the company the voice of tax software.
- Served as spokesman for the company.
- Wrote all press material and handled media relations, as well as trade shows.
- Prepared and presented presentations/demos to increase company/product exposure.

SANTA BARBARA BOARD OF REALTORS1980-1985

Executive Director - Created and implemented a multi-year business plan that restored and improved the organization after a significant loss of funds and membership.

Responsible for support managing the organization with an annual budget of over $15 million.

- Managed the organization and staff, working closely with leadership and members.
- Represented the organization at the local, state, and national levels.
- Significantly increased the organizations identity and national recognition.
- Created an office automation/technology model that was adopted nationwide.
- Conducted planning sessions that defined the vision and mission statement.
- Handled all media/PR and represented the organization at local, state & national levels.







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