ROBERT CASCELLA
SUMMARY
Sales and management professional with a solid record of accomplishments in new business development, relationship management, and operations management. Strategic thinker with outstanding communications and presentation skills and the ability to successfully execute a sales strategy. Excellent qualifications in training, coaching and motivating sales team.
Consistently met/exceeded sales expectations and drove sales/marketing strategies
Expanded existing markets, penetrated new markets, and maximized volume and profit level
Capacity to balance management responsibilities while increasing personal sales
Utilized consensus team building without compromising the task
Able to clearly communicate objectives to all levels within an organization
Outstanding relationship building and customer service skills
Ability to devise sales strategies tailored to the buying motivations of the customer
Trained sales staff in cultivating consultative relationships that lead to strong repeat business
PROFESSIONAL EXPERIENCE
C-21, Landmark Properties, Ridgefield, CT 2008 Present
Commercial Real Estate Broker
Business Development
Outside Sales and New Business Development
Assist other associates with transactions
Foster tenant and client relationships
Coldwell Banker Commercial Scalzo Group, Bethel, CT2004 to 2008
Senior Vice President of Operations / Sales Manager (2005 to 2008)
Increased annual revenue 15% over previous year
Developed and implemented sound recruiting practices
Created and executed operational policy and procedures
Originated practical hands on training and a mentor program
2006 Number One CBC office in Connecticut
Reduced expenses 20% over previous year
Evaluated and consolidated satellite office
Initiated modern advertising strategies
Recommended realistic staff reductions
Generated a clear mission and growth strategy
Clarified roles and responsibilities
Improved team morale and performance
Opened branch office in White Plains, New York
Mentored and promoted office staff, adding to their authority
Sales Broker (2004 to 2008)
Generated sales of several commercial properties
Established successful marketing campaigns
Effectively negotiated through objections
2005 Silver Award for personal production
Proven results in new business development
Exceeded expectations securing new property listings
Utilized conciliatory skills to obtain assignments
Fostered strong networking abilities
Ryer Associates Commercial Real Estate, CT 1998 2003
Vice President
Represented owners, purchasers and tenants in a variety of commercial transactions
Office production leader
Established marketing policies
Created standardized documents for all facets of real estate transactions
Town of Newtown, CT1994 1998
First Selectman
Full time Chief Elected Official in a community of 22,000
Authored and administered an annual 30 million dollar budget
Directed and managed over 150 employees
Represented the community, interfacing with business and government leaders throughout the region and the State
COMPLEMENTARY KNOWLEDGE
Fifteen years in the electrical construction industry, owner of an electrical contracting firm.
Chairman, Housatonic Valley Economic Development Partnership, 1995 1998
Ridgefield Economic Development Commission, 2006 2007
Ridgefield Board of Finance, 2007 - 2010
BUSINESS AND COMMUNITY PROJECTS
Coldwell Banker Commercial National Technology Committee
Member of a twenty-five person team responsible for exploring new technologies and making recommendations to the Coldwell Banker Commercial corporate leadership.
Instrumental in the roll out and implementation of a new national website, a corporate intranet, and a forum where brokers can network to share ideas and leads.
Western Connecticut United Way
Served on the Day of Caring Executive Committee. This annual event which matches corporate sponsors with social service projects throughout the region continues to grow larger each year.
PROFESSIONAL CREDENTIALS AND ASSOCIATIONS
Real Estate Brokers license in Connecticut and New York
International Council of Shopping Centers
Greater Danbury Chamber of Commerce
|
