Michael Todd Buell, CPSM
512 Apple Valley Circle Delaware, Ohio 43015
Phone: 740.549.4341 mikeandpattybuell[at]verizon.net



SUMMARY An engaging, well-connected and passionate professional looking to implement his strategic planning and business development management and training skills with a respected and talented A/E/C firm.

PERSONAL STRENGTHSDeveloping personal, trust-based relationships with clients; Identifying and addressing unique client needs; Maximizing the value of firm strengths; Creating successful strategic alliances; Initiating and managing business development plans for market-driven practices; Coaching interview teams to focus on client interests; Training technical staff to be more effective marketers and presenters.

RELEVANT EXPERIENCE

Business Development Director, URS Corporation, Columbus, Ohio, 2/07 to 2/10

Responsibilities: Establish business relationships with prospective institutional and governmental clients across regional and select national areas; enhance relationships with existing or past clients; develop and lead strategic business development initiatives; lead message development for specific proposal and presentation assignments; coach and inspire design teams for client presentations; provide business development training for many offices across the country on such topics as the role of business development, networking and building relationships, developing unique value propositions, and building and delivering memorable presentations.

Accomplishments: Introduced firms capabilities and unique value to dozens of prospective client organizations throughout strategic regions; initiated and impacted substantial project assignments with new clients; created collegial relationships with local, regional and national firms for strategic partnering opportunities; lead in the creation of improved branding presence; managed specific market business development plans; developed a respected reputation as an asset in strategic planning, relationship building and business development and presentation training.

Director of Business Development, Walker Parking Consultants, Indianapolis, Indiana, 7/03 to 1/07

Responsibilities: Re-develop a market place over a three-state area for this midwest region office of a national consulting firm; develop relationships with institutional, municipal and corporate decision makers, architects, contractors and developers; create opportunities to provide consulting / engineering services within a variety of market sectors; produced and implemented annual strategic marketing plans and marketing budgets including activities / responsibilities for marketing, technical and management staff; design marketing materials and managed proposal process; negotiate strategic alliances with architects, engineers and contractors; provide similar efforts in North Carolina for companys Atlanta office.

Accomplishments: Continually enhanced a contact base creating a stronger corporate brand; re-generated previously lost relationships with major client types leading to project assignments; organized a more effective client-focused presentation strategy system; coordinated strategies to get more people involved in business development; helped generate a higher level of project opportunities annually vs. years past.

Marketing Director, Brandstetter Carroll Zofcin, Inc., Cleveland, Ohio, 7/98-2/03

Responsibilities: Originate marketing materials; coordinate proposals and presentations; develop and implement marketing strategic action plans; and initiate and maintain client relationships for this multi-office architectural, engineering and planning firm.

Accomplishments: Created first corporate strategic plan that is still being implemented; improved the firms image by upgrading its marketing materials and presentation techniques; and helped create a client base that increased the firms annual fee revenues.



Marketing Manager, CMM Construction, Inc., Cincinnati, Ohio, 6/92-7/98

Responsibilities: Promote construction services within regional area; create bidding opportunities; administer contract procedures; expedite project logistics and secured tenants for development projects for this regional general construction and commercial development company.

Accomplishments: Developed a company brand by creating a logo and graphic marketing materials; generated an active contact list with area architects and developers; improved the profit margin on all projects and helped increase the companys annual revenues.


EDUCATION

Bachelor of Science in Journalism
E.W. Scripps School of Journalism
COLLEGE OF COMMUNICATIONS
OHIO UNIVERSITY, Athens, Ohio, June 10, 1989
Major: Advertising Management
Specializations: Marketing and History
Hollis Parry Scholarship for Outstanding Leadership
Southeast Ohio Magazine Leadership Award

CERTIFICATIONS

CPSM (Certified Professional Services Marketer) 2006

PUBLICATIONS

Build Your Brand Every Day, Marketer, April 2009
Put Your Firm In The Minority, Marketer, April 2010 (in process)

AFFILIATIONS

Leadership Ohio Class Vlll, 2001
Society for Marketing Professional Services, 2000 Present
NE Ohio Chapter Founding Board Member, 2001 - 2003
Indiana Chapter Board Member, 2004 2006
Columbus Chapter, 2007 - Present
Business Development Institute,
Board Member, Co-Creator / National Instructor, 2005-Present
Chair, 2007-2008
Inaugural Midwest Heartland Regional Conference, 2006 through event (April 2008)
Chair, (Indiana/Ohio/Kentucky/Michigan/Pittsburgh chapters)
Holy Spirit at Geist Parish (Indianapolis, Indiana)
Lector/Youth Football Coach, 2003 - 2007
Wyoming Players (Cincinnati, Ohio)
Actor-Board Member, 1996-1998
Independence Community Theater (Cleveland, Ohio)
Actor-Board Member, 2000-2003