EXECUTIVE CONSTRUCTION JOBS
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Director of Marketing |
Employer:
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LiRo Engineers, Inc. |
| Job Location: |
Syosset ,
NY |
| Cash Compensation: |
open |
| Industry Type: |
Engineers |
| Job Description: |
LiRo, an Architectural/Engineering/Construction management firm with a staff of 300+, is seeking a proven professional to join our management team in Syosset, Long Island.
Direct and manage the operations of LiRo’s Marketing Department, including all functions thereof and Marketing personnel. Maintain a level of high quality in all submissions, including prequalification packages, qualifications statements and technical proposals. Oversee all presentation development and coordination. Develop evolving company standards for proposals and company materials, as well as develop and promote the firm’s corporate identity.
Management of complete submission process, including tracking all opportunities and deadlines, appropriately assigning work to marketing staff, tracking all progress, trouble-shooting all preparation issues, and coordination with principals, upper management, project managers and other technical staff. Be available to staff for reviews as needed, and for QA/QC of more complex and strategic submissions.
Advertising and public relations – Keep aware of all opportunities for advertising in trade publications and others important to our clients. Develop schedule for regularly published press releases, as well as opportunities to match our marketing efforts with publications’ editorial calendars.
Database – Oversee the process for maintaining marketing database accuracy and integrity. Develop and implement systematic process for ongoing review and updating. Facilitate methods for gaining the most use from stored information to assist in developing business development and marketing strategies, and for determining statistics.
Website – Develop protocol for regular updates to keep website fresh for recurring visits / hits. Work with graphic designer to implement established corporate identity standards enabling the website to appear to belong with other LiRo marketing materials. Work with IT to maintain marketing portions of intranet materials available to all personnel.
Continuing education, training & mentoring – Determine and facilitate ongoing opportunities for marketing staff to attain and strengthen their skills, and provide path for achievement and career advancement. Seek outside resources, including trade association involvement (SMPS), for formal education and peer networking.
Cross training – Promote ongoing cross training of skills and specialties among the marketing staff to enable professional development and coverage during absences and times of high volume.
Business Development Strategy – Participate in monthly meetings with principals and business unit heads, developing strategies for building business with existing and new clients. Share focus and implementation intents with Marketing staff.
Qualifications include a bachelor's degree, 10+ years experience as a Marketing Director at an architectural/engineering/construction management firm with a thorough knowledge of advertising & PR, maintenance of a database & Website, & computer proficiency. Knowledge of Deltek database software & NYSDOT electronic submission preferred.
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| Company Description: |
Established in 1983, The LiRo Group has grown from a local resident engineering and inspection company to a full-service program/construction management, engineering, architectural and environmental services firm. From the beginning, LiRo has placed a priority on direct, responsive communication with clients. Our commitment to working closely with clients at all project phases has played a significant role in our success – and that of our clients. It’s also given us one of the industry’s highest repeat business rates.
The LiRo Group is comprised of three affiliate firms, which collectively offer our clients a comprehensive, multi-disciplined array of professional services covering a project from initial conceptual design through construction completion. The affiliate firms include: LiRo Program and Construction Management, P.C., LiRo Engineers, Inc., and LiRo Architects + Planners, P.C. Together, The LiRo Group is one of New York’s largest privately held engineering, architectural and construction management firms. With offices in New York, New Jersey and Connecticut, LiRo primarily serves public sector clients throughout the tri-state area.
LiRo is unique in that we offer a broad range of services - architecture, civil, structural, mechanical, electrical, traffic, and environmental engineering - coupled with tight project controls and practical construction knowledge.
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